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Home
Media
Planning + Strategy
Negotiating + Buying
Analysis + Reporting
Services
Digital Media
Traditional Media
Social Media
Content Creation
SEO
About Us
Contact Us
Blog
Category:
Digital Marketing
How AI in Content Marketing is Transforming Digital Strategy
September 9, 2024
In the ever-evolving landscape of content marketing, AI is becoming a game-changer. It’s not just about automating tasks anymore; AI…
How Does Political Advertising Impact Your Ad Campaigns?
June 21, 2022
This certainly is a loaded question! And, it depends on the State in which you live, the election – is…
Is Print Advertising Still Effective in 2022?
April 11, 2022
Advertising strategies and mediums have changed tremendously over the past twenty-five years. As you can imagine, every medium has experienced…
Podcasting as a Marketing Strategy for Your Business
February 23, 2022
Podcasting is an increasingly popular pastime in the U.S. and there were an estimated 120 million podcast listeners in the…
Do You Need a Media Buyer and What are the Costs?
December 30, 2021
Anyone can buy media – and that’s a fact. We believe it takes research, looking at data to make the…
How Much Does It Cost to Use an Advertising Agency?
November 24, 2021
Advertising and Marketing agencies can work on many different types of rate structures. Often there is confusion on the difference…
How to Measure Advertising Campaign Success & Efficiency
November 16, 2021
We all can agree that advertising is not an exact science but measuring advertising campaign success can be. While you…
2021 Holiday Marketing – Media Planning and Buying Strategies
November 5, 2021
Covid -10 drastically changed the holiday shopping landscape in 2020, leading to an unprecedented shopping season. According to a recent…
Media Planning is the Key to Advertising Success
October 21, 2021
We are often asked what is a media plan? And why is it necessary? It is critical that your business…
Video Viewership and Advertising in 2021
October 1, 2021
Video is king in 2021 and viewership is only increasing. While this isn’t a surprise to most of us, what…